Lido Connect

Project 2022

Super Turtle

Lifestyle & Other

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Branding Design for Retail Supermarket Subsidiary Brand of BTS Group

Super Turtle is a retail supermarket project developed within Bangkok’s mass transit environment. The project focuses on providing convenient retail access in high-traffic urban locations. We supported the project by developing the branding design for Super Turtle marts across multiple BTS stations in Bangkok. The mart now serves as a reliable daily support for commuters, offering quick access to everyday essentials and integrating seamlessly into the rhythm of city travel.

Branding & Strategy