Tastival

The Flavor Kingdom

Gourmet Tastival 2025 is a curated food festival by Gourmet Market, inviting visitors into the Flavor Kingdom—a playful yet thoughtfully designed destination for true taste-seekers. The event takes guests on a culinary journey across three distinct concept zones: First Flight, All-Star Flavor, and Hidden Flavor, each showcasing a handpicked selection of iconic eateries and unique flavors. Our role involved developing the overall creative concept based on the client’s key visual and strategic direction. We designed the entire market experience, including spatial layout, program placement, and circulation, ensuring a seamless flow between zones while bringing the Flavor Kingdom to life through a cohesive and immersive market environment.